BEGIN:VCALENDAR VERSION:2.0 PRODID:-//ChamberMaster//Event Calendar 2.0//EN METHOD:PUBLISH X-PUBLISHED-TTL:P1H REFRESH-INTERVAL:P1H CALSCALE:GREGORIAN BEGIN:VTIMEZONE TZID:America/New_York BEGIN:DAYLIGHT RRULE:FREQ=YEARLY;BYMONTH=3;BYDAY=2SU DTSTART:20070101T000000 TZOFFSETFROM:-0500 TZOFFSETTO:-0400 TZNAME:Eastern Daylight Time END:DAYLIGHT BEGIN:STANDARD RRULE:FREQ=YEARLY;BYMONTH=11;BYDAY=1SU DTSTART:20070101T000000 TZOFFSETFROM:-0400 TZOFFSETTO:-0500 TZNAME:Eastern Standard Time END:STANDARD END:VTIMEZONE BEGIN:VEVENT DTSTART;TZID=America/New_York:20190410T110000 DTEND;TZID=America/New_York:20190410T123000 X-MICROSOFT-CDO-ALLDAYEVENT:FALSE SUMMARY:BOSTON Lunch: People Time & Brain Power: Mid-level vs. Acquisition DESCRIPTION:In this interactive\, participatory session\, our two analytic-oriented fundraisers will lead the audience through a comparison of both acquisition trends and the trends on mid-level giving.Acquisition is critical to continually feed the donor pipeline. New donors become multi-consecutive-year loyal donors in subsequent years and multi-year donors keep the leaky bucket from extensively leaking. While acquisition is critical for growing a fundraising program\, it is sometimes quite surprising to review the total hours being allocated to acquisition across all staff at the organization combined with all the fundraising partners involved.Mid-level giving has become increasingly mainstreamed as a piece of fundraising strategy and organization structures. More and more organizations have dedicated staff to manage and execute these programs. But are the staff levels enough given the value of these donors and their future value to the organization?We measure a lot of things in fundraising: retention rates\, open rates\, numbers of donors\, ROI\, LTV\, etc. But do we pause to measure the staff hours and time used? In the experience of the session leaders\, changes in staffing investments have been one of the most critical components to growth and changes in program strategy.In this session\, the leaders will not only present trends to set the stage for our group discussion but they will facilitate an interactive\, group exercise to map out the hours used for each of these critical components of every fundraising program. Participants will be able to share their insights with peers and discuss opportunities discovered to shift or change investment.SPEAKERSAmy O'Connor and Anne MorrisonAnne Morrison is an independent consultant and formerly Senior Manager\, Analytics Consulting for Target Analytics\, a division of Blackbaud. In her role at Target\, Anne lead a team of fundraising experts who facilitated peer collaborative benchmarking meetings for hundreds of non-profits. Anne is known for her innovative approach to fundraising strategy and presentation of cogent\, insightful analysis\, distilling complicated data for ease-of-understanding to all audiences. Anne is based in Somerville\, MA.\nAmy O'Connor joined Blackbaud as a Fundraising Analyst in 2014 after 11 years in the non-profit industry. Currently\, Amy works with a wide variety of non-profit organizations utilizing donorCentricsTM tools to analyze performance and guide strategy. Prior to joining Target\, she worked as a Client Analytics Specialist at DonorBase and as the Deputy Director of List Services at Chapman\, Cubine\, Adams & Hussey. Amy is based in Newburyport\, MA. X-ALT-DESC;FMTTYPE=text/html:
In this interactive\, participatory session\, our two analytic-oriented fundraisers will lead the audience through a comparison of both acquisition trends and the trends on mid-level giving.
Acquisition is critical to continually feed the donor pipeline. New donors become multi-consecutive-year loyal donors in subsequent years and multi-year donors keep the leaky bucket from extensively leaking. While acquisition is critical for growing a fundraising program\, it is sometimes quite surprising to review the total hours being allocated to acquisition across all staff at the organization combined with all the fundraising partners involved.
Mid-level giving has become increasingly mainstreamed as a piece of fundraising strategy and organization structures. More and more organizations have dedicated staff to manage and execute these programs. But are the staff levels enough given the value of these donors and their future value to the organization?
We measure a lot of things in fundraising: retention rates\, open rates\, numbers of donors\, ROI\, LTV\, etc. But do we pause to measure the staff hours and time used? In the experience of the session leaders\, changes in staffing investments have been one of the most critical components to growth and changes in program strategy.
In this session\, the leaders will not only present trends to set the stage for our group discussion but they will facilitate an interactive\, group exercise to map out the hours used for each of these critical components of every fundraising program. Participants will be able to share their insights with peers and discuss opportunities discovered to shift or change investment.
SPEAKERS
Amy O&rsquo\;Connor and Anne Morrison
Anne Morrison is an independent consultant and formerly Senior Manager\, Analytics Consulting for Target Analytics\, a division of Blackbaud. In her role at Target\, Anne lead a team of fundraising experts who facilitated peer collaborative benchmarking meetings for hundreds of non-profits. Anne is known for her innovative approach to fundraising strategy and presentation of cogent\, insightful analysis\, distilling complicated data for ease-of-understanding to all audiences. Anne is based in Somerville\, MA.
Amy O&rsquo\;Connor joined Blackbaud as a Fundraising Analyst in 2014 after 11 years in the non-profit industry. Currently\, Amy works with a wide variety of non-profit organizations utilizing donorCentricsTM tools to analyze performance and guide strategy. Prior to joining Target\, she worked as a Client Analytics Specialist at DonorBase and as the Deputy Director of List Services at Chapman\, Cubine\, Adams &\; Hussey. Amy is based in Newburyport\, MA.
LOCATION:11 Ave de Lafayette Boston MA 02111 UID:e.1099.81742 SEQUENCE:3 DTSTAMP:20240329T020040Z URL:https://business.explorebrainerdlakes.com/events/Details/boston-lunch-people-time-brain-power-mid-level-vs-acquisition-92882?sourceTypeId=Hub END:VEVENT END:VCALENDAR